23 Aug How To Maximize Social Media Success Using SMBs?
The big brands and retailers have been using the social media at present to engage with the shoppers easily with the good reason. As per the recent study, 64% of the shoppers are available online that use the social media for inspiration while shopping online whereas there are around 68% that use it as per the recommendations from their friends and family.
How SMBs fit to this trend?
According to the researchers, there are around half of the small business entrepreneurs who are not social media for the promotion of their websites. While many of them are constantly working with Facebook, Google+, Twitter, LinkedIn, Instagram, and much more. Along with social shopping, the social media has become must for the business person looking to only survive but also grow in the next coming years.
How can SMBs leverage social media to establish their business online?
When one is engaged with the social media channels, they not only provide the opportunity to the merchants compete with them but also they provide a platform to engage with the shoppers everywhere. It is possible for the merchants to build an organic community but it can pay off to invest in the Facebook Ads. That serves you with the possible results and will help you in generating more traffic to your website.
While you are making payments online then you can also prefer to use PayPal. It is one of the widely used online payment gateway that provides you great deals and offers that helps you to save big. To know about their gateway and the offer it provides, one can refer to the PayPal customer support service that is available to you online.
Always make sure that mobile is a part of all the strategies
There are a large number of shoppers across the globe who are using mobile devices to shop across the globe. Also, as per the global survey, there is around 36 percent of the customers those who pay using this payment system. And this figure continues to grow. But this not only mean that your website needs to be optimized for the mobile devices only. To know about the services in details just dial up the PayPal customer support phone number.
When you are starting out your business using the social media channels then at some point it seems to be daunting. But if you are having a simple, maintaining social media strategies then you will be able to enhance your business worldwide with great selling opportunities, increasing the brand awareness, as well as the number of sales.