06 Mar Important Tips by Richard Branson, Founder Of Virgin
During the last forty years of phenomenal success, Richard Branson has given a fair amount of business advice to those hopeful and daring enough to listen. Here are a few of the most important tips he has dispensed:
- Don’t do it if you don’t enjoy it: This sounds obvious, but it is a fundamental piece of advice that pops up again and again among people who have found immense success. This very simple advice makes perfect sense. If you are going to do something for most of your life, and you are going to be able to commit to it with enough passion and drive to make it to the top – you need to enjoy it. While not everything you enjoy doing will be economically advantageous, there is almost certainly some skill, ability, or activity that you do enjoy, which can be used to build your own form of success. When Branson started, he had no clear plan; He just had a desire to make a difference in people’s lives and the world, and this is what he enjoyed doing: changing what is possible. It is this kind of drive and belief that is necessary to succeed, and it only comes from loving what you do.
- Take risks: This is simple enough advice to give, but putting it into practice can be one of the scariest things you ever do. It is, however, another piece of advice that is propounded over and over again by those in the know. If you are not breaking the rules – not doing things in new and interesting ways – then why are you doing anything at all? Why waste people’s time by being like everyone else, by doing what everyone else is doing? One of Branson’s favorite sayings is, “The brave may not live forever, but the cautious do not live at all!”
- Perfection is unattainable: Nothing is ever perfect. Every product or service can be improved. Rather than congratulate yourself on finally reaching the level of perfection you have always dreamt of, start rethinking and re-imagining your company, looking for ways to make it even better. Seek to improve upon this alleged perfection. If you settle for what you have, then you are already losing. You may have the best product that the industry has ever seen, but this will only last as long as it takes the competition to improve on it. If you do not find a way to make it better, someone else will. Keep pushing ahead of them. Keep being better than the rest of the field.
- Explore new territory: Branson treats business like a form of exploration; he moves through the business world finding unmapped islands and sailing unchartered seas. There are limitless opportunities just waiting to be discovered in business, and so many new ways to achieve. Ideas are out there in the ether of possibility for products and services that have not even been thought of yet. Push past boundaries you encounter, and always look out for the chance to go where no one has gone before.
- Build a comfortable corporate environment: Employees need to feel comfortable and encouraged to express themselves openly. They will do better work and make better decisions if they are not rigidly watched and their work is not scrutinized. Build a collaborative environment within your company, rather than a competitive one. “All of us together” work far well than “us versus them,” where the boss and employees are in an adversarial relationship, or different departments do not share ideas with each other. Communicate well with your employees and listen to them in return. Do whatever it takes to get everyone working together to solve the company’s problems.
While there is much more that could be learned from Richard Branson, these are some of the best pieces of advice you will get from anyone, anywhere. The numerous practical ideas contained in his writings and interviews provide an invaluable resource when striking out on your own, or when roaming through the corporate landscape that you are already established in. Know more about developing a successful business only at the University Canada West