26 Feb New-style Brokers Are Height Of Fashion
Discover how new-style brokers are helping the construction and building trade by offering more choice at a reduced cost
Do you remember when oversized jeans and dungarees were the height of fashion? Trends may change but the opening of the first easyFoodstore is a timely reminder that we all love a bargain.
The ways of delivering those bargains have changed since the 1990s when denim was big and baggy.
Long before we jumped online to bag the best credit card offer (and a free toy) from a comparison website, most home and car owners approached a broker to find them the best insurance and mortgage deals.
Even vehicle finance was available from a broker, although most car buyers made an appointment with the bank manager to raise the funding required for their Vauxhall Cavalier.
ProSkips is reviving the broker model – and offering its domestic and construction skip hire customers savings comparable to those available to the bargain hunters who packed the new easyFoodstore in Park Royal, north-west London, before it closed two days after opening because it had run out of stock.
Network of Suppliers
The broker model works by forging links with a variety of suppliers who offer the third party better deals than available to the public simply because ProSkips gives the ever-growing network of skip hire businesses it works with repeat business.
ProSkips’ customers benefit from this arrangement because the broker passes on the bulk of the savings its superior buying power is able to negotiate.
But the best thing about using a new-style commercial broker is standards of service are every bit as good as those you would expect from approaching a supplier directly.
ProSkips explains that although the booking and contract is made between the broker and the customer, the skips it supplies are delivered directly by the large network of firms it uses.
The added advantage this offers the construction trade is, unlike easyFoodstores, ProSkips is never likely to run out of stock.
As the construction trade picks up and demand for skips rises, the network of suppliers ProSkips uses is so wide it can always meet a customer’s requirements.
The broker concept is spreading to other areas of the building and construction industry. Tim Cork, who established London-based windows firm You Choose in 2002, explains why he opted to operate a broker-style company.
Cross-section of the Market
“Customers wishing to find the best products and most reliable installation for their home would be forced to invite three or more different suppliers to their just to view a reasonable cross section of the market.”
This is the opposite of using an independent mortgage broker, he adds. “The broker searches the market and finds the best deal. A broker’s customer will generally go with their advice because they’re not tied to one company.
“I wanted to do the same in the window market and that’s why we call ourselves independent window brokers. We continue to search the market working with a large network of preferred suppliers delivering our clients the best possible products.
“We do the research on behalf of our customers and then put the most appropriate solution forward.”
Like ProSkips and other new-style brokers in the construction and building trade, any contract signed with You Choose is with the company meaning its customers do not have the hassle of dealing with suppliers.
Fashions change. Just as big denim and mortgage brokers may no longer be in favour, the need to reduce costs is ever-present. And the new-style brokers are very much in vogue.