Strategic Business Skills With The Personal Touch

William Lauder

23 Sep Strategic Business Skills With The Personal Touch

There are many companies in the American beauty and cosmetic industry today. However, only top names like The Estee Lauder Corporation dominate the market thanks to its high sense of integrity, trust and quality. The Estee Lauder Corporation may be a tough name to reckon with in the beauty industry today but it has humble beginnings. Thanks to the efforts of Mrs Estee Lauder-its founder and her husband, the Company today is one of the benchmark companies in the USA.

Mrs Estee Lauder’s family members joined her business but after her grandson William Lauder joined the company saw success both in the national and international markets. William Lauder was instrumental in leading The Estee Lauder Corporation to better development and success. He was a strategic business planner and implemented campaigns that clicked positively for the Company. He was in charge of nine premium brands of the Company and under him all of them did remarkably well. William had a eye for detail and before he implemented a plan, he always weighed the pros and cons of it. He has good projection and he could analyze the needs and demands of the market well. The brands he looked after not only spread to all four corners of the world but they also receive rewards and recognition for their unparalleled quality and trust.

William Lauder always believed that customer service and support is very important for the integrity and goodwill of a company. William was not only concerned about the profits and sales of the Company. He believed that customers too deserved attention and this is the result why he decided to engage them digitally when he oversaw the online activities of the Company. Customers got the personal touch they were looking for and this significantly contributed to the growth and the success of the Company. William Lauder ensured that both existing and potential customers got the attention and care they deserved.

William Lauder believes that the business of every company should have the unique personal touch to gain trust and credibility. The Estee Lauder Corporation is trusted by millions of men and women across the world. The brands and products of the Company are the first choice for people in America and across the globe. Thanks to the sincere efforts and dedication of William Lauder, the products of all the brands of The Estee Lauder Corporation have reached all the four corners of the world and customers are loyal to the Company because they know this organization is the only one in the world that really cares for them!

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