20 Aug E-Commerce Essentials: Packaging & Shipping
The world of modern business is a place unlike any that has ever existed before. Because of the sophisticated means of media that we now possess it is possible for us to advertise and sell our goods and services all across the globe. This has opened many doors for us, doors we never even knew existed and has opened up new distant markets for our businesses.
Still, once we have something ordered from abroad, we will find ourselves in not so simple situation. This situation is caused by one simple question: how to safely and securely pack and ship something to endure great distances? Here are some tricks and ideas that we believe may come useful.
Examine the Nature of Shipped Goods
First thing that needs to be mentioned is that there is not one universally good way of packing your goods for shipping purposes. Everything is up to the nature of the item that is shipped. This being said, you do not want your packing to be too small, or the item will not fit, but you don’t want it to be too big either because this way it won’t be safe enough, tell us at reputed Perth-based packaging supplies company. Be as it may, this might turn out to be not that simple task after all and may yet require your full and undivided attention.
This is by far the most widely used packing solution. The best thing about cardboard boxes is the fact that they are usually made from recycled materials which is another plus from the environmental point of view. On top of this, cardboard can easily be enhanced with a logo of your company or any kind of decorative paper. It also provides a decent enough protection for anything stored inside thus making it almost ideal for the job.
Although wood has been used for these purposes for many centuries, there is an excellent reason why you should always use plastic pallets instead if given the opportunity. First of all, plastic is flexible, easy to clean and extremely durable material for stacking any kind of shipment on it. Furthermore, if previous shipment was of delicate chemical nature, traditional wooden pallets can easily be contaminated. This is definitely not something that your shipment should come in contact with, so the safest course of action would be to turn to plastic completely.
Packing fragile goods is more of an art than skill still, there are some tips that may help you store them in the safest way possible. Because the nature of their travel may vary, what you want is to prepare these sensitive items for all eventualities. Set aside a bit more time to ensure that all is tucked in properly and with care. We understand that this can be a bit time consuming, still if your goal is that your goods arrive in one piece it is an absolutely necessary step. This means a lot of duct tape and a fitting cardboard box. For some smaller items the bubble mailers are the way to go.
Decoration is Relevant
In the end, remember that adding a personal touch to the package is never a waste of time. This is actually what separates a product from a brand. By showing your clients that you are willing to make that extra step, that extra mile for them and them alone is never an effort in vain. Additionally, adding your company’s logo will further enhance the connection between your business and its loyal customers and at the same time transport a powerful message along with the product itself.
Even the most quality product is useless to your customer if it breaks along the way and even the most beautiful present can be diminished in value with a careless package. All it takes is just a bit of effort on your side to make all the difference. This extra work is so small that you will probably not even feel it, but it can and will cause a wave that will shake your business to the foundation and send its ripples far into the future.